We Only Have Two Options

The pandemic has put plenty of entrepreneurs out of business. And I feel for them. I know what it feels like to lose 60% of revenue almost overnight. 

I went through a two week depressive mode after COVID hit. I didn't really know what to do. My business partner and I are a little less than 3 years in the entrepreneurial journey, so the pandemic was our first big challenge. 

At the end of my two week COVID loafing period, my business partner & I came to terms with the fact that we only have 2 options right now:

    - 1. We could simply give up. 

    - 2. We could choose to get creative and "make it work" 

We've chosen the latter. And we haven't looked back since…

We made the decision to invest in a zero emission roaster at the coffee shop & it's paying off. We're scooping up wholesale accounts, selling coffee bean subscriptions on Shopify, & building out custom client appreciation programs for local real estate agents. 

At the end of the day, we made the decision to get creative and make it work with our coffee business. Now it's time to get creative and create other streams of revenue. I’ve got some exciting projects to announce tomorrow.

You might also like...

Interested in entrepreneurship?

Consider joining 437 other entrepreneurs who get a regular email from me containing useful tips, insights, and strategies I've learned from building businesses over the last 4 years.

These emails contain things like:

-My thoughts on questions like "Should you start or buy an existing business?" and "should you bootstrap or raise money?"

-Buying and selling businesses

-Real world mistakes I've made when structuring deals

-Useful frameworks I've developed for logical decision making

I don't bombard you with spam or a weekly cadence. I simply write when I have something that can help save you time, money, or a headache on your current or future entrepreneurial journey.

Just enter your name and best email below and let's grow together!

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.